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Classic

More bike,
all street

Now with free delivery

Classic
Classic
Straight handlebars
Sport saddle
Streamlined cockpit
Active position
Sporty ride
Step-over frame
Available in 5 colors
Cruiser
Cruiser
Curved handlebars
Comfort saddle
Raised cockpit
Upright riding position
Comfortable ride
Step-over frame
Available in 4 colors
Cruiser ST
Cruiser ST
Curved handlebars
Comfort saddle
Raised cockpit
Upright riding position
Comfortable ride
Step-through frame
Available in 5 colors

Meet the Classic and you've found one agile ride with an incredibly swift side. Gain serious power on an electric bike that's built around you.

From 2.699 € with free delivery

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Classic highlights Optimized for riders between 170-195 cm tall

Straight handlebars
Sport saddle
Streamlined cockpit
Active position
Sporty ride
Step-over frame
What Cowboy is right for you? Take the quiz
/5 ( reviews)
  • The bike is simply sublime Cowboy rider Hilde
  • A stylish, minimalist e-bike if you like modern gadgets Cowboy rider Jurrian
  • Top bike, good quality and super design Cowboy rider Dirk-Jan
  • It's a special feeling to cycle with a force sensor Cowboy rider Miguel
  • Just an amazing bike Cowboy rider Rajco

Feel the power of the connected electric bike as it fits into how you live and adapts to how you want to ride. It's a new form of performance on the street.

Connected
ride

Get a good grip and a sporty look with the streamlined handlebars that rise to meet the cockpit. Dock your phone to charge it wirelessly and stay seamlessly connected

Cowboy AdaptivePower

Stay in the flow with a bike that thinks for itself. The motor adapts instantly to give you extra power when you encounter an incline, headwind or added weight.

Removable battery

Charge up anytime, anywhere with a battery that removes easily from the frame. The app will keep you informed of your current range and when it's about time to recharge.

Integrated cockpit

Get a good grip and a sporty look with the streamlined handlebars that rise to meet the cockpit. Dock your phone to charge it wirelessly and stay seamlessly connected

Cowboy AdaptivePower™

Stay in the flow with a bike that thinks for itself. The motor adapts instantly to give you extra power when you encounter an incline, headwind or added weight.

Removable battery

Charge up anytime, anywhere with a battery that removes easily from the frame. The app will keep you informed of your current range and when it's about time to recharge.

Auto Lock

GPS tracking

With an integrated cockpit and streamlined handlebars, the Classic gives you a sporty riding position on a sleek step-over frame. Mount up and lean in to move straight through.

Elevate your ride to
meet your style

A Cowboy bike is designed to be beautiful inside and out. Every detail integrates seamlessly into the frame, crafted to the highest standard.

Brakes

Hydraulic disc brakes with Cowboy spur details on the lever stop you in your tracks

Integrated lights

Headlight and rear light aligned to the frame let you see and be seen

Sport saddle

Selle Royal seat equipped to be sleek and durable atop the adjustable seat post

Tire and mudguard

Puncture-resistant tires fit with mudguards for when rain is right around the corner

  • The Cowboy e-bike's latest update showed me the future of travel GQ
  • 30 best luxury tech gadgets of all time The Times
  • Minimalist's e-bike dream TIME
  • A marvel of design Frandroid
  • Best Inventions 2022 TIME

Find your rhythm

With a high gear ratio and pedaling cadence in a pure cyclist position, feel the sporty spin of the Cowboy Classic. You'll feel the smooth motor response behind you with a ride sensation that matches your active stance on the bike.

You're in charge

A design standout is the removable battery that sits in the frame, so it's the only thing to carry inside for a charge. When you're ready to ride again, snap it into place and you're off.

Cowboy AdaptivePower™Street Wise

With AdaptivePower Technology, you've got a bike that thinks for itself. When you encounter any resistance along the way, it adapts instantly to give you extra power.

See the tech

With contextual awareness built into the motor to sense any change in condition or terrain, staying in the flow becomes a transformative riding experience.

  • Incline

    Make contact with a change in slope inclination and you'll fly right up the hill at the same speed as before.

  • Headwind

    Catch a headwind as the bike senses the wind's strength to give you the extra power you need to cut through it.

  • Gravity

    Pack a lot of gear onto the bike and you'll be lifted back up to handle the added weight no sweat.

Incline

Make contact with a change in slope inclination and you'll fly right up the hill at the same speed as before.

Headwind

Catch a headwind as the bike senses the wind's strength to give you the extra power you need to cut through it.

Gravity

Pack a lot of gear onto the bike and you'll be lifted back up to handle the added weight no sweat.

You've seen how AdaptivePower works, now feel how it rides. Give it a spin for free; we'll come to you.

 

We'll ride the Cowboy bike of your choice to any place within the covered area. Drop by our brand store for a spin out on the streets with the Cowboy bike of your choice.

Book a test ride

Book a free test ride

Your bike switches on and off automatically and your phone charges wirelessly in the cockpit for an effortless ride from start to finish.

You've met your match

Ride Companion

With a constant ally tuned into the road, it will keep you moving and well informed.

Navigation

Go anywhere, and we'll guide to your favourite spots with an eye toward the clearest route.

Dashboard

Move your feet and your mind and we'll show you what you've gained with each ride.

Extend your bike far beyond a pedaling machine. With features including Share My Ride and Crash Detection you will enjoy complete peace of mind as you ride.

  • Share My Ride

    Your friends and loved ones can follow your ride in realtime. Choose to share your ride and you'll see their reactions along the way

  • Predictive Alerts

    Rain or shine (or snow or hail or fog), with live weather alerts and live air quality updates, you'll never leave the house unprepared

  • Fitness and Watch Support

    Automatically sync your rides with Apple Health and Strava integration and complement your ride with the Apple Watch and Wear OS apps

See your ride stats at a glance while your Cowboy profile continues to take shape. You can compare with other riders in your feed while you fuel your competitive streak.

  • Profiles

    Your unique cycling qualities show you and the community how you like to ride.

  • Achievements

    Collect badges for your milestones, and show them off with pride.

  • Groups

    Find power in numbers. Join the ride with others who share your interest or locale.

Achievements

Collect badges for your milestones, and show them off with pride.

#Berlin
Joined by 565 riders

Groups

Find power in numbers. Join the ride with others who share your interest or locale.

The app is available in English, Dutch, French and German.

Profiles

Your unique cycling qualities show you and the community how you like to ride.

Track your bike in the app from anywhere and be alerted if it's ever on the move without you. Embedded sensors and GPS work together to keep you aware with your mind at ease.

  • Find My Bike

    Check to see your bike locked securely nearby or trace its every move with GPS tracking.

  • Theft Detection

    Be notified with Theft Alerts if someone tries to snatch your bike. GPS tracking will help you get it back.

  • Safety Alerts and Crash Detection

    The app signals crash hotspots along your route and bike sensors detect any fall to notify your emergency contacts.

Find My Bike

Check to see your bike locked securely nearby or trace its every move with GPS tracking.

Safety Alerts and Crash Detection

The app signals crash hotspots along your route and bike sensors detect any fall to notify your emergency contacts.

Theft Detection

Be notified with Theft Alerts if someone tries to snatch your bike. GPS tracking will help you get it back.

At your service

Cowboy is there for you at every turn. Find in-app support, extra protection with our insurance plan, and a network of technicians on the road and at home.

Explore Services

Our models

Pick a ride to suit your style from our award-winning range of bikes

Features Classic Cruiser Cruiser ST
The iconic frame with a new performance standard for a sporty, active ride. A raised handlebar and higher gear ratio on the original frame for a more comfortable ride. An open frame with an upright riding position for a relaxed, accessible ride.
Riding Position Active riding position Upright riding position Upright riding position
Rider Height Optimized for riders between 170-195 cm tall Optimized for riders between 170-195 cm tall Optimized for riders between 165-190 cm tall
Full Bike Weight 19.0 kg - including battery and mudguards 19.4 kg - including battery and mudguards 19.3 kg - including battery and mudguards
Handlebar Type Straight Curved Curved
Handlebar Width 54 cm 62 cm 57 cm
Saddle Type Sport Comfort Comfort
Pedaling Cadence Gear ratio 2.86 (60/21) Gear ratio 3.00 (60/20) Gear ratio 2.71 (57/21)
Assist speed up to 25km/h up to 25km/h up to 25km/h
Explore Explore
Key specifications
Frame Aluminium 6061
Fork Aluminium 6061
Brakes Tektro Brake System
Brake pads Shimano B05S
Motor Custom designed 45 Nm / 250 W motor, integrated in the rear wheel
Assist speed up to 25km/h
Connectivity Bluetooth Low Energy
Battery Removable lithium ion battery, 10 Ah, 360 Wh
Charger Custom design 36V / 3A or 36V / 4A depending on configuration
Mobile app iOS and Android. Secure, digital-key lock and unlock via personal app.
The app is available in English, Dutch, French and German.
Included in box 3 mm, 4 mm, 5 mm and 6 mm Allen keys, belt spanner
Dimensions
chainstay 502 mm 1807 mm 947 mm 540 mm seat height 932 - 1078 mm 572 mm fork 380 mm stack 563 mm seat tube 592.7 mm Ø 27.5" reach 400 mm
Classic | Rating based on reviews

Rider reviews

  •  
    Classic
       

See the Classic on the streets

A reliable prediction

With Cowboy, you'll always have a reliable source of power when you're on the road.

The app uses predictive technology to calculate your remaining autonomy based on your riding behaviour. Whether you're usually carrying an extra heavy load, requiring more power from the motor and battery, or cycling in tough road conditions, you'll always know about how much power you have to get to where you're going and back.

And if ever we detect you'll soon run out of juice or won't have enough for the return trip, we'll notify you it's about time to recharge or switch to power saving as you ride.

Battery level estimation

With Cowboy, you're in charge. We keep you informed of your current battery level before, during and after each ride so you can always plan ahead.

Through predictive technology in the app, we show you how much you'll have left at the end of the ride. If you'll run out of power soon, we'll notify you that it's time to recharge. Then simply remove the battery with a turn of a key and carry it inside. It weighs only 2.4 kg and charges fully in 3.5 hours.

With proper care of your battery, you'll get the most out of its expected range so you can roam further. It's common for lithium ion batteries to reach a lower range in different conditions, such as during cold weather when it can temporarily lose up to 10km of autonomy, or in more challenging terrain like hilly roads or start-and-stop traffic.

How AdaptivePower works

Controller

As you ride, the bike detects any resistance that could slow you down, like a strong headwind, steep incline or extra weight, then adapts automatically to give you the power you need to overcome the elements.

Sensors

There's 45 Nm of torque in a compact and silent motor as soon as you push ahead. Torque sensors know when you need more power to take an incline with ease.

Motor

With you in control, the motor gives you seamless support at low and high speeds. No gears, just a constant source of power.

Chain drive

Anti-rust steel chain with 72|36 tooth front and rear sprocket for a smooth riding cadence perfectly in tune with our IntuitivePower ride feeling

Gates Carbon belt drive

High-mileage bicycle drive with a single loop of carbon for a cleaner, quieter ride and a higher gear ratio for a calmer pedalling cadence

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A test rider will come to you to show you a new way of exploring your city.

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